#AD As you know, I took a trip to Italy recently and fell in love with the country. I just discovered an initiative that made me fall even more in love with Italy. The Be Green initiative; an initiative by the Be IT campaign @officialbe.it
As part of this important campaign, the first 'Made in Italy' forest has been created. Thanks to the support of the Be IT community, for every 10,000 views of the Be IT video campaign, a tree was planted in three Italian regions: Puglia, Basilicata and Tuscany, until the goal of planting 750 trees was reached.
Are you committed to living a more sustainable lifestyle? Support #BeGreen and show what being green means to you.
Visit https://madeinitaly.gov.it/en/be-green/ to learn more about how you can become a tree owner and contribute to the first Made in Italy forest.
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