The Reality Behind Travel Creator Careers
The part no one talks about š
The travel industry is very unique. Itās built off aspiration for little moments. And people (including myself) build up dream careers in their mind of āif only I could be doing what they are. That would be the dream!ā
Hereās a secret. Most of the creators you see living the life right now will be burnt out and out of a job in the next 5 years.
Harsh but true.
Why?
Cause they canāt figure out how to make a sustainable income so itās just a glorified gap year. So when it comes time to actually build a family and pay real bills. They realize they actually donāt have a business. They have a hobby.
Iāve seen it way too many times.
Because those epic highlight reels you see, the part everyone dreams aboutā¦ thatās like 10% of the job.
AND in order to make that 10% profitable, you better know how to do the rest of the 90%
So whatās the 90%
Marketing
Sales
Pitch decks
Invoicing
Strategy
Team management
Systems
Logistics
In other words you better learn how to run a real business.
When I got into this industry I thought the business was content. I was just trying to make the coolest stuff.
But the crazy thing is. I realized brands donāt hire you for cool stuff.
The real business I was in (and you are too) is marketing and sales.
You can have the most epic work in the world, but if no one knows who you are and you canāt sell, youāll be out of business just like everyone else who claims ābrands donāt payā
Hereās a fact. Brands pay. And they always willā¦ for real tangible value.
šSo if youāre finding yourself lost in the 90% drop your question below and Iāll get to as many as I can!
And if you want a breakdown of the full process or finding pitching selling and landing high ticket clients comment āPLAYBOOKā and Iāll send it over (itās free btw)
Be blessed and stay stoked šš¤