Aligning Passion with Client Needs

Nobody tells you that… 👇 Your passion has to align with the clients need in order to get paid. I’ll give you a personal example. Back when I first started photography, I was all about shooting landscapes. I loved being meticulous about framing, chasing the best light, and spending hours refining every detail in the edit. And I got pretty good at it! But there was a problem… Trees and mountains don’t pay the bills 🤦🏻‍♂️ What I quickly (but not quick enough) found out is that it’s really hard to make a living taking pictures of nature. Sure I could sell prints or sell at art shows. Maybe even the occasional art commission, but was that sustainable? Hardly. So even though that was a passion of mine, I couldn’t make a living at it. Now did I stop taking landscape photos? No. In fact for a long time I refused to take pictures of anything that wasn’t natural lol. But eventually I shifted my main career focus to something that aligned with both my passion and potential clients needs. That’s when I found resorts and destinations. It combines my love for beautiful framing and lighting with the clients need for show-stopping imagery of their offerings. So the moral of the story is… Find something that you are passionate about but there’s also a need in the market. If you’re not passionate but there’s a need, it’s a recipe for burnout. If you are passionate but there’s no need, you’ll go broke. The key is to find the happy medium. And if you need ideas for what that could look like, DM me CREATE and I’ll help you out! Be blessed and stay stoked 😎🤙