How a Photographer Landed $50k+ Projects in One Year

How she did it👇 Last week I asked my client Cyntia to share some of her story in our weekly creator group call since it was officially a year since we started working together. When I first met Cyntia I knew she was a winner. Maybe she didn’t have the clients or budgets yet, but she had the 1 thing you can’t teach… She was gonna find a way to win no matter what! She knew her photography was good enough to land big projects, she just needed a plan to pitch, price, and land them… quick! Within a few months of working together she landed a $19k brand project… Then a $50k cookbook shoot… And lots of “little” (mid 4 figure 😂) shoots in between. So how the heck was she able to do this?!? Simple. ✅ She became a growth creator Here’s the biggest game changers… 1️⃣ Changed her pitch Instead of pitching just photos, she pitched full scale content marketing solutions that were way more than just photography. (Hint: they solved a major problem and saved the brand a lot of time and headache) 2️⃣ Developed a unique style Competition is irrelevant if you can’t be compared. She works with a stylist to help give her photography a very elevated style that is unique to her. Now she gets inbound projects for people wanting THAT! Some even say she’s “overqualified” it’s so good! 3️⃣ Pricing Instead of pricing generic per content rates, she now factors in the potential value of the content for a brand and charges licenses in addition to the base creative fee. And because she has built up a ton of high quality examples, she has the confidence to pitch $10k+ projects knowing full well it’s worth that to the brand 😎 👉 If you’re ready to stop being the cheap photographer and want me to help you price your content like Cyntia… 📌 Comment “READY” and I’ll send you the application to work with me directly. Be blessed and stay stoked 😎🤙