The Power of Visual Storytelling

Whoever tells the best story shapes the culture. - Have you ever thought about. Guarantee the brands you like, the cars you drive, the people you hang with, aren’t necessarily just because they provide a good service. - As an example, people don’t buy Nike just because it’s comfortable, they buy it because they are buying into a story a brand and a legacy. - The same is true with my profession in photographing luxury travel locations. People like to go to the beach, but there’s a lot of beaches, so how do you tell the story of a location with visuals to help someone imagine themselves in that story and want to be a part of it? - That’s the key. That’s how you create change in culture. In film school we were always thought, show don’t tell. - If you want to make an impact you have to create the narrative. - Be blessed and stay stoked 😎🤙 - • • • • • •