How to Create a Winning Pitch for Content Creators
Quit playing yourself 😬
📌 Make sure to save this post to reference later.
I used to think a good pitch was downloading some aesthetic Canva template and sending it off.
And who could blame me cause that’s what all these “creator gurus” say
But here’s a secret…
I didn’t get hired 😑
And I can guarantee you it wasn’t because I had bad content or bad design
😭 So here I was spending tons of time and effort just to get ghosted or told “we don’t have the budget”
So after 1 too many times of that I decided to completely reverse engineer my pitch and turn it into a templatized process based on data and psychology.
The result?
Me and my creator clients show it to our prospects and more often than not they say “shut up and take my money”
So to save you the headache I’ll give you the cliff notes on why it works 👇
1️⃣ Positioning
Only share a proposal and rates AFTER a prospect asks for it on a call.
2 big callouts here.
The client has to want to be pitched and…
You have to walk them through a discovery call first.
2️⃣ Presentation
Share via a video call
If you just send an email with a PDF that’s a recipe for getting ghosted.
Getting a prospect on a call shows they’re serious, allows you to answer questions on the spot, and if you do it right, send the invoice directly on the call!
3️⃣ Process
Instead of just showing portfolio examples, deliverables, and how much you wanna get paid, you should create a logical argument that follows this framework.
✅ What problem are we solving
✅ Future pace with successful competition examples
✅ Why they aren’t on par with the competition
✅ What you want to implement
✅ Proof it works (case studies & testimonials)
✅ Success timeline
✅ Price anchor against other options
✅ Price drop (give options)
✅ Objection handle
Now that you know what to include in your proposal it doesn’t matter unless you have a client to send it to…
👉 If you want to start landing high paid gigs comment “997” and I’ll send you a link to my free video that explains the entire process to find, pitch, sell, and close high ticket content clients
Be blessed and stay stoked 😎🤙